April 20th is an auspicious day – not only is it a Friday, and a week before Freedom Day, but it's also What's Up’s third anniversary.
Three years ago we started out as a humble blog letting people know what amazing and quirky events were happening in Cape Town, introducing you to some interesting people, and sharing some of our favourite foodie, wine, tourism and other discoveries.
The 2010 Fifa World Cup was a highlight, as has been the rapid adoption of social media as a primary form of communication.
Building on this great foundation, we've expanded rapidly, adding What's Up Jozi, What's Up Durban, What's Up PE, What's Up South Africa, as well as partnering with STA World Traveller Liam Kelly. Our What's Up Competition section has also become hugely popular, and if you haven't already signed up, well, you're out on some great opportunities. Seriously.
So, where to next?
Today we're thrilled to announce the latest What's Up site – one that will knock your socks off and prove just how big and bold we're getting. Instead of just telling you, we thought it would be more fun to let you guess – with the incentive of a great prize of course. Take a guess what city it will be, write it in the comment section below or tweet it with the hashtag #wotz3. The winner will be chosen at random, and will win a case of Two Oceans wine! (handy clue: the City is not in South Africa!)